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Search Engine Optimization

The best website helps little if it is not found. Therefore search engine optimization (SEO) contributes significantly to the success of a website. The goal: To be found as well as possible by the target group.

Search engine optimization encompasses many areas that go hand in hand:

Technical optimization

The website is created in such a way that it is optimally found and rated by search engines. Ease of use, the use of current web standards and short loading times play an important role. All of this – and even more – is used by search engines for the evaluation of a website and thus influences the ranking (placement). When we create the website for you, this part of search engine optimization is automatically included.

Keyword analysis and content optimization

The content of the site is one of the most important points. We would be happy to advise you on the formulation of your texts. It is essential: Always use the language and language of the potential customer. Example: It is of little use if many search for “optimize homepage”, but the term “homepage” never appears on the page because only “web site optimization” is mentioned. Finding good keywords and paying attention to these words when writing text is an essential point in search engine optimization.

Local / regional search engine optimization

Local or regional search engine optimization is essential, especially for shops, restaurants and other service providers that are primarily searched locally.